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Brand Identity Breakthrough: How to Craft Your Company’s Unique Story to Make Your Products Irresistible PDF




by Gregory V. Diehl : Brand Identity Breakthrough: How to Craft Your Company’s Unique Story to Make Your Products Irresistible

ISBN : #069265187X | Date : 2016-05-09

Description :

PDF-1e21c | Amazon #1 Bestseller in Public Relations and Selling for Small BusinessDoes your business have a story to tell? It should! Every new product can be unique in its industry. Does yours stand out from the crowd?After a life of exploring the way people exchange value in over 35countries, Diehl teaches business owners how to have conversations about brand strategy. In Brand Identity Breakthrough, you w… Brand Identity Breakthrough: How to Craft Your Company’s Unique Story to Make Your Products Irresistible


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[Pub.84vlf] Brand Identity Breakthrough: How to Craft Your Company’s Unique Story to Make Your Products Irresistible PDF | by Gregory V. Diehl


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Summary: Webonomics: Review and Analysis of Schwartz’ Book PDF




by BusinessNews Publishing : Summary: Webonomics: Review and Analysis of Schwartz’ Book

ISBN : # | Date : 2014-09-29

Description :

PDF-7fba5 | The must-read summary of Evan Schwartz’s book: “Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web”.This complete summary of the ideas from Evan Schwartz’s book “Webonomics” presents a strategy for delivering business principles and strategies for successful internet-based commerce. In his book, the author explains the nine principles of Webonomics which have bee… Summary: Webonomics: Review and Analysis of Schwartz’ Book


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[Pub.87VcJ] Summary: Webonomics: Review and Analysis of Schwartz’ Book PDF | by BusinessNews Publishing


Summary: Webonomics: Review and Analysis of Schwartz’ Book by by BusinessNews Publishing

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Cim Handbook of Selling & Sales Strategy (Marketing Series: Practitioner) PDF




by Jobber : Cim Handbook of Selling & Sales Strategy (Marketing Series: Practitioner)

ISBN : #0750631163 | Date : 1997-01

Description :

PDF-d6b3c | A guide to the latest thinking in the field of selling, sales management and strategy. The chapter contributors have been chosen for their practical work-based experience in sales as well as their knowledge of selling and sales strategy. A key feature of this book is the coverage of contemporary sales topics such as: key account management; telemarketing; trade marketing; relationship management; … Cim Handbook of Selling & Sales Strategy (Marketing Series: Practitioner)


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[Pub.38uIc] Cim Handbook of Selling & Sales Strategy (Marketing Series: Practitioner) PDF | by Jobber


Cim Handbook of Selling & Sales Strategy (Marketing Series: Practitioner) by by Jobber

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Aligning Strategy Sales Behaviors Effective PDF 72e025d71

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Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling PDF




by Frank V. Cespedes : Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling

ISBN : #1422196054 | Date : 2014-09-02

Description :

PDF-6d9e1 | “The best sales book of the year” — strategy+business magazineThat gap between your company’s sales efforts and strategy? It’s real—and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book.In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with st… Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling


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Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling by by Frank V. Cespedes

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Direct Marketing Success: What Works and Why (Wiley Series on Business Strategy) PDF




by Freeman F. Gosden : Direct Marketing Success: What Works and Why (Wiley Series on Business Strategy)

ISBN : #0471822140 | Date : 1985-10-21

Description :

PDF-662be | For people who are thinking of starting a mail order business, or those involved in or planning to get into the direct marketing industry, this nuts-and-bolts guide explains the “how” and the “why” of the concepts and the techniques that make direct marketing work. Direct Marketing Success shows why list selection is crucial, and then shows how to do it, how direct mail can dramatically increa… Direct Marketing Success: What Works and Why (Wiley Series on Business Strategy)


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[Pub.22rCG] Direct Marketing Success: What Works and Why (Wiley Series on Business Strategy) PDF | by Freeman F. Gosden


Direct Marketing Success: What Works and Why (Wiley Series on Business Strategy) by by Freeman F. Gosden

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Who Dares Sells Ultimate Anything PDF 5e400eb10

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Who Dares Sells: Ultimate Guide to Selling Anything to Anyone PDF




by Patrick Ellis : Who Dares Sells: Ultimate Guide to Selling Anything to Anyone

ISBN : #0722535309 | Date : 1997-09-15

Description :

PDF-ddd5b | Promoting success in the business of sales, Patrick Ellis, international sales expert, reveals creative, dynamic selling principles, tactics and techniques. He presents advice on: how to use psychology effectively in sales; how to deal with 60 different types of buyer; how to plan for success; sales pitfalls and how to avoid them; closing techniques; how to read non-verbal signs from the buyer; an… Who Dares Sells: Ultimate Guide to Selling Anything to Anyone


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Who Dares Sells: Ultimate Guide to Selling Anything to Anyone by by Patrick Ellis

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Sustainability and Organizational Change Management PDF




: Sustainability and Organizational Change Management

ISBN : #1138294861 | Date : 2017-06-18

Description :

PDF-b5199 | There is no bigger challenge for organizational change management in the contemporary world than achieving greater sustainability. The challenges associated with sustainable development are multifaceted, including criteria pertaining to the delivery of environmental, social, ethical and economic results. Creating sustainable value requires companies to address issues that relate to pollution and w… Sustainability and Organizational Change Management


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From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand PDF




by Serge Timacheff : From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand

ISBN : #0071371893 | Date : 2001-06-27

Description :

PDF-28f60 | The convergence of the Web and branding profoundly changes our world and resides at the heart of the New Economy. Particularly in the “post-crash” period of the Internet age, where financiers and customers are looking to companies with profitability and endurance, branding is the critical differentiator used to distinguish one company from another. Few executive or marketing staff understand how t… From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand


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[Pub.65FpQ] From Bricks to Clicks: 5 Steps to Creating a Durable Online Brand PDF | by Serge Timacheff


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Fixed-mobile Convergence: Service Integration and Substitution (Ovum Report) PDF




by Alex Nourouzi : Fixed-mobile Convergence: Service Integration and Substitution (Ovum Report)

ISBN : #1902566149 | Date : 1999-06

Description :

PDF-de70d | … Fixed-mobile Convergence: Service Integration and Substitution (Ovum Report)


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[Pub.76Xtl] Fixed-mobile Convergence: Service Integration and Substitution (Ovum Report) PDF | by Alex Nourouzi


Fixed-mobile Convergence: Service Integration and Substitution (Ovum Report) by by Alex Nourouzi

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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services) PDF




by Norazah Mohd Suki : Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services)

ISBN : #1522507469 | Date : 2016-07-22

Description :

PDF-187a5 | Consumer behavior is becoming increasingly complex in the current global market. A broader understanding of the psychologically-driven motivation of consumers and characteristics of the consumer decision-making process is vital for effective customer engagement in the global economy.The Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement provides current resear… Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services)


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Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-Services) by by Norazah Mohd Suki

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